At The Vitamin Shoppe, we believe that everyone is deserving of wellness. That’s why we assembled a diverse, accomplished team of health and fitness experts to share their tips, tricks, and personal stories online and in-store. Our hope is that this Wellness Council will inspire, motivate, and guide you along your path to your best self.
Meet Brian Tanzer
Brian Tanzer is The Vitamin Shoppe’s Director of Scientific and Regulatory Affairs. He has over 25 years of experience in the field of nutrition, most of which has been in the dietary supplement industry. Brian has a Master’s degree in nutrition and is a former instructor in the Department of Health and Nutrition Sciences at the City University of New York’s Brooklyn College. His areas of expertise include product research and formulation, claims substantiation, and regulatory affairs. Brian currently serves on the Editorial Advisory Board for Nutritional Outlook magazine as well as the membership and sports nutrition committees for the Natural Products Association.
As a member of The Vitamin Shoppe Wellness Council, Tanzer is a source of expansive knowledge on all things dietary supplements. He reviews all of The Vitamin Shoppe’s products and regularly offers his expertise in articles on the What’s Good blog.
You can learn more about The Vitamin Shoppe Wellness Council and its members here.




