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Healthy Awards

Becoming a member of Healthy Awards® at The Vitamin Shoppe connects you with a community of wellness-minded individuals all earning membership rewards from Cash Back Awards to exclusive offers and bonus points promotions.

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Visit our Rewards Center to learn all the ways you can earn points, like downloading our app, taking a survey, shopping your favorites, and more! You’ll even unlock 25 points just for adding a password to complete your account setup.

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Earning Power

Spend Required Per Year

Bonus Points, Special Events, & a Birthday Surprise

Free Virtual Nutrition Coaching

Advanced Virtual Nutrition Coaching (Includes extended session & meal plans)

bronze not included.

Savings on The Vitamin Shoppe® Family of Brands

bronze not included.

Exclusive VIP Events

bronze not included.
silver not included.

Choose Your Own Sale Day

bronze not included.
silver not included.
It’s easier than ever to score points towards Cash Back Awards by shopping or completing fun activities
Have Cash Back Awards issued automatically, or save them until you’re ready to redeem
Redeem Cash Back Awards online, in-store, or with our app

Did we mention points don’t expire? Just make at least one purchase every 12 months.

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Check out our latest recommendations for products that support you in reaching your health and wellness goals.

Healthy Awards

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Track Healthy Awards® points, redeem them for Cash Back Awards, and shop your favorites!

At The Vitamin Shoppe, we believe in giving you the tools you need to propel you forward towards your health and fitness goals every day. Healthy Awards, our rewards program, can help fuel the journey to your best self.

Join our exclusive Healthy Awards customer loyalty program and start earning points on every purchase. 125 points equals a $5 Cash Back Award! But that’s not all. You’ll also earn points by doing fun things like reading blogs, taking a poll, or even just completing your profile!

How do I join Healthy Awards, The Vitamin Shoppe rewards program?

Joining our loyalty program is a simple process that only takes a minute. No loyalty cards or long-term commitment required. There are two ways to sign up:

How do I earn points?

Now you have more ways to earn points than ever before! Participating is easy. With every dollar you spend, you earn at least one point—more if you’ve leveled up to Silver or Gold membership tiers. You can also earn points by visiting the Rewards Center to check out our social accounts, read our What’s Good blog, and engage with us in other ways, like taking quizzes, entering contests, or downloading our app. Once your points add up to 125—and they do add up quickly—you can redeem them for a Cash Back Award and shop for your favorite brands or try new products!

What are the benefits of being a Healthy Awards member?

Health and wellness are gifts that keep giving, but our Healthy Awards program takes this a step further by giving you even more back when you buy your favorite products and engage with us. Membership rewards include the following perks:

  • $5 Cash Back Award with every 125 points (maximum of 25,000 points annually)
  • Access to advance sales and exclusive offers for Healthy Awards members only
  • Invitations to exciting in-store events exclusively for loyalty program members

How do I use my Cash Back Awards?

Our rewards program makes it easy to redeem points. Download our app to access the Rewards Center and check on your points from a smartphone or tablet anytime, anywhere. From there, you can decide whether to redeem them for Cash Back Awards, if you’ve got enough, or save them up for next time. You can also easily apply points towards Cash Back Awards online or in-store. That’s how The Vitamin Shoppe rewards YOU.

Member Perks Tiers

Depending on the amount you spend shopping at The Vitamin Shoppe each year, you can increase your point earnings potential and unlock access to additional perks. Explore the benefits of the Bronze, Silver, and Gold membership reward levels above to see how you can score big!

Start earning points and saving big by becoming a member of Healthy Awards, The Vitamin Shoppe customer loyalty program today. Spend those hard-earned Cash Back Awards on your favorite products, try out new supplements, find your fitness must-haves, and enjoy membership rewards with each purchase you make!