Macro-Friendly Food & Drinks

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Optimum Nutrition
GOLD STANDARD 100% WHEY Protein Powder – Strawberries & Cream (4.98 lbs./73 Servings)
GOLD STANDARD 100% WHEY Protein Powder – Strawberries
- Helps build and maintain muscle
- Supports endurance and recovery
- Instantized powder for easy mixing
- Strawberries & Cream flavor
GOLD STANDARD 100% WHEY by Optimum Nutrition fuels your body with 24g of high-quality whey protein derived primarily from whey protein isolate, plus 5.5g of naturally occurring BCAAs to support muscle building, maintenance, endurance, and recovery.

Frequently Asked Questions

What is whey protein isolate?

Whey protein isolate (WPI) has the highest concentration of protein and BCAAs, while having less carbs, cholesterol, and fat compared to other whey proteins. WPI is also low in lactose and easy on your digestive tract.

What are BCAAs?

Branched-chain amino acids (BCAAs) include leucine, isoleucine, and valine. They support muscle growth and reduce muscle fatigue.
Rated 4 stars out of 5 stars, From 4 customer reviews
$124.97
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David Protein
David Protein Bar - 28g Protein - Chocolate Chip Cookie Dough (12 Bars)
David Protein Bar - 28g Protein - Chocolate
- 28g of protein, 150 calories, and 0g of sugar
- Optimal amino acid profile for muscle building and beauty
- Chocolate Chip Cookie Dough flavor with rich chocolate chunks and vanilla cookie crisps
A David Protein Bar is a delicious work of art, with 75% of its calories coming from protein (50% higher than any other bar)! It combines milk protein isolate, collagen, whey protein concentrate, and egg white to create the best amino acid profile for muscle building and optimal skin, hair, and nail health.
Rated 5 stars out of 5 stars, From 9169 customer reviews
$39.99
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Legendary Foods
Protein Donuts - 12g Protein - Vanilla Glaze ( 12 Donuts)
Protein Donuts - 12g Protein - Vanilla Glaze
Bar-dom. The state of being completely bummed out while trying to eat another protein bar.
Rated 4 stars out of 5 stars, From 10 customer reviews
$38.99
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RAW
Grass Fed Whey Protein Isolate Powder – Cookies and Cream (31.74 oz./25 Servings)
Grass Fed Whey Protein Isolate Powder – Cookies
- 25g of pure whey protein isolate per serving
- Supports lean muscle mass
- Quick and easy to digest
- Cookies and Cream flavor
Muscle recovery never tasted so good! Grass Fed Whey Protein Isolate from RAW Nutrition promotes the growth of lean muscle tissue while fueling recovery with 25g of micro-filtered whey isolate. This powdered protein digests smooth and fast for immediate use by the body and contains no fillers or additives.

Frequently Asked Questions

What is whey protein isolate?

Whey protein isolate (WPI) has the highest concentration of protein and BCAAs, while having less carbs, cholesterol, and fat compared to other whey proteins. WPI is also low in lactose and easy on your digestive tract.

Are protein shakes “good” for you?

Protein shakes can be an excellent addition to a well-rounded diet and healthy lifestyle. Research has shown that supplementing with protein can support athletic performance, post-workout recovery, weight management, muscle maintenance, and muscle growth.

Can protein shakes support weight gain?

Protein shakes may support weight gain if they contribute to a calorie surplus in your diet.

Can protein shakes support weight loss?

Research has shown that protein-rich foods temporarily rev up your metabolism and can help make you feel satiated longer, which may contribute to weight loss.

Are protein shakes "good" for women?

Supplementing with protein is as beneficial for women as it is for men in supporting muscle growth and maintenance, recovery, and performance.

How can protein supplements benefit my muscles?

Protein supplements provide the nutrients your body needs to stimulate muscle protein synthesis and support recovery post-workout.

Who Would Benefit from Taking Protein?
- Athletes and fitness enthusiasts looking to support muscle growth, muscle maintenance, performance, and post-workout recovery
- Individuals with weight management goals seeking a lower-calorie, high-protein option
- Older adults who require more protein to maintain muscle mass and overall health
- Busy professionals and students who need a quick and convenient source of protein on the go
- Anyone with increased protein needs, such as vegetarians or individuals practicing a low-carb diet
Rated 5 stars out of 5 stars, From 888 customer reviews
$64.99
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Advance your nutrition with macro-friendly foods

Macro-friendly food refers to items specifically formulated to provide a balanced ratio of macronutrients. These products make it easier to reach your daily targets for protein, carbohydrates, and healthy fats. At The Vitamin Shoppe, we carry an assortment of these items to support your healthy lifestyle.

Refreshing macro-friendly drinks and coffee

Our selection of macro-friendly drinks offers flavorful alternatives to sugary beverages that support your wellness journey. Enjoy your morning caffeine with shelf-stable protein coffees and protein creamers that provide an energy boost without the excessive calories found in traditional cafe drinks. And, if you prep some overnight protein oatmeal shakes, you’ll have well-rounded breakfasts perfect for on the go.

Easy macro-friendly meals and pantry staples

Creating healthy macro-friendly meals does not have to be time-consuming. We provide several staples and quick meal options that simplify your meal prep. Creamy rice dishes and savory protein pasta give you satisfying, well-balanced dishes to incorporate into your routine.

Frequently Asked Questions About Macro-Friendly Foods

How do I identify a macro-friendly food?

A food is typically considered macro-friendly if it has a high protein-to-calorie ratio or if its nutrient breakdown fits well into specific diet plans like keto or low-carb. Most people look for items that are low in "empty" calories from refined sugars and saturated fats.

Are macro-friendly foods good for weight management?

They can be helpful for healthy weight management because these foods often contain higher amounts of protein and fiber. These nutrients help increase satiety, making it easier to maintain a caloric deficit without feeling hungry.

Can macro-friendly meals replace whole foods?

While macro-friendly meals are convenient and supportive of your goals, they are meant to supplement a diet that also includes plenty of whole fruits, vegetables, and lean proteins.

Where can I find macro-friendly food ideas?

The Vitamin Shoppe offers an extensive selection of the best macro-friendly options both online and in our retail stores. You can browse by category, such as high-protein or low-carb, to find new items that fit your preferences. Explore additional pantry staples, healthy snacks, and functional drinks to complete your shopping list.

Find Macro-Friendly Food & Drinks at The Vitamin Shoppe Store Near You

There are more than 600 The Vitamin Shoppe® stores across the US, so it's very likely you can pop in and find Macro-Friendly Food & Drinks locally. Check out our store locator to find a Shoppe near you. Don’t forget—you’ll save at least 15% on every subscription with Auto Delivery, plus an addition 5% off select brands to help you stay on the path. Not only will you never miss a thing, but you’ll also get free shipping on subscription refills of $25 or more!* You define what better looks (and feels) like—Count on us to help you get there.

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Return Policy for Items Purchased Online

Shop with confidence with our Easy Returns Policy. Customers may return any opened or unopened merchandise purchased from any Vitamin Shoppe channel to any Vitamin Shoppe store within 30 days. Find more at our full Returns Policy page.

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