More Rewards. More Exclusives. More Surprises.

The path to victory is different for everyone, but those little wins add up to big gains. And they're so much sweeter when you earn rewards along the way.

MORE CHOICE | Get your Award automatically when you earn it or choose when you want it. No rush—make just one purchase every 12 months and your points won't expire.1

SHOP

Purchase your favorite products online or in-store

EARN

Get points for every $1 you spend

CHOOSE

Have your Awards Auto-Issued, or save points until you're ready to convert them

REDEEM

Convert points to Awards and use them anywhere you shop

MORE REWARDS | Earn additional points for every dollar you spend, as you move up in status.

BRONZE LEVEL

1 POINT

per $1 spent

SILVER LEVEL

1.25 POINTS

per $1 spent

GOLD LEVEL

1.5 POINTS

per $1 spent

MORE PRIVILEGES | Enjoy new insider perks including sneak peeks at sales, special offers, access to wellness experts, a free birthday surprise, and more!

Ready to Join?

It's free and easy.

Online: Join online and you'll be ready to earn points right away, or just make a purchase and you'll be automatically enrolled. No sweat.

In-store: Sign up in-store with a Health Enthusiast® and start earning points on the spot.

Download
The Vitamin Shoppe®
app for free

Track points and use your Awards on-the-go.