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CBUM Series Itholate Protein Powder - Vanilla Oatmeal Cookie (5 lbs./73 Servings)

CBUM Series Itholate Protein Powder - Vanilla Oatmeal Cookie (5 lbs./73 Servings)

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CBUM Series Itholate Protein Powder - Vanilla Oatmeal Cookie (5 lbs./73 Servings)

Rated 3.7 out of 5
10 Reviews|1 Question | 65 Answers|
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About This Product

  • 25g of pure whey protein isolate per serving
  • Supports lean muscle tissue and recovery
  • Vanilla Oatmeal Cookie flavor

Formulated and flavored by 5x Mr. Olympia Chris Bumstead himself, you can be sure you’re getting the highest quality protein and the best-tasting flavors with CBUM Series Itholate Protein Powder. This top-of-the-line protein shake fuels post-workout muscle recovery with 25g of grass-fed, 100% micro-filtered whey protein isolate for optimal digestibility.

Frequently Asked Questions

What is whey protein isolate?

Whey protein isolate (WPI) has the highest concentration of protein and BCAAs, while having less carbs, cholesterol, and fat compared to other whey proteins. WPI is also low in lactose and easy on your digestive tract.

Are protein shakes “good” for you?

Protein shakes can be an excellent addition to a well-rounded diet and healthy lifestyle. Research has shown that supplementing with protein can support athletic performance, post-workout recovery, weight management, muscle maintenance, and muscle growth.

Can protein shakes support weight gain?

Protein shakes may support weight gain if they contribute to a calorie surplus in your diet.

Can protein shakes support weight loss?

Research has shown that protein-rich foods temporarily rev up your metabolism and can help make you feel satiated longer, which may contribute to weight loss.

Are protein shakes "good" for women?

Supplementing with protein is as beneficial for women as it is for men in supporting muscle growth and maintenance, recovery, and performance.

How can protein supplements benefit my muscles?

Protein supplements provide the nutrients your body needs to stimulate muscle protein synthesis and support recovery post-workout.

Who Would Benefit from Taking Protein?

  • Athletes and fitness enthusiasts looking to support muscle growth, muscle maintenance, performance, and post-workout recovery
  • Individuals with weight management goals seeking a lower-calorie, high-protein option
  • Older adults who require more protein to maintain muscle mass and overall health
  • Busy professionals and students who need a quick and convenient source of protein on the go
  • Anyone with increased protein needs, such as vegetarians or individuals practicing a low-carb diet

Directions

As a dietary supplement, take one (1) scoop with 8-12 fl oz of water.

Warning

For use by healthy adults only, not recommended for persons under the age of 18. Seek advise from a healthcare professional before taking if you have pre-existing medical condition to ensure it is safe to take this product. Keep out of the reach of children. Use this product as a food supplement only. Do not use for weight reduction.

Updated Jan 15, 2026
Read More
Serving Size: 1 Scoop
Number of Servings: 68 Servings
Amount Per Serving
% Daily Value
CALORIES 
N/A*
TOTAL FAT 
1%
TOTAL CARBOHYDRATE 
1%
PROTEIN 
N/A*
CALCIUM 
10%
SODIUM 
8%
POTASSIUM 
2%
CHOLESTEROL 
5%
TOTAL SUGARS  - INCLUDES 1G ADDED SUGARS
2%
IRON 
2%

Other Ingredients:

Whey Protein Isolate, Cinnamon Crunch Piece (Sugar, Brown Sugar, Corn Syrup, Degermed Corn Grits (Heat Treated), Rice Flour (Heat Treated), Corn Starch, Palm Oil, Cinnamon), Natural & Artificial Flavors, Sea Salt, Gum Blend (Guar Gum, Gum Acacia, Xanthan Gum), Sucralose, Sunflower Lecithin

Brand:
RAW
Form:
Powder
Flavor:
Vanilla Oatmeal Cookie
Serving Size:
1 Scoop
Number of Servings:
68 Servings
Price per Serving:
($1.47 / serving)
Product Weight:
80  OZ
Item # :
GRW-12623 / 2288769
10 Ratings
3.7out of 5 stars
10 Ratings

Rated 5 stars by 60% of reviewers

Rated 4 stars by 0% of reviewers

Rated 3 stars by 10% of reviewers

Rated 2 stars by 10% of reviewers

Rated 1 star by 20% of reviewers

Would you recommend?
10 Reviews
Rated 1 out of 5
Feb 14, 2026
Bad
They changed the formula and now it tastes very artificial. This product was 73 servings and was only powder. Now it has 68 servings and a cookie crunch in the powder and taste is very different. Disappointed because this was my go to product
Ahmed H
Rated 5 out of 5
Jan 28, 2026
Vanilla oatmeal cookie
10/10 taste like a oatmeal cookie
Leo R
Rated 5 out of 5
Jan 26, 2026
THE BEST
I literally love this shit. I mix it with yogurt and it tastes amazing. It's just the best way to hit my protein for the day. Just beware it's quite sweet. When it's on BOGO I gotta stock up.
Will B
Rated 1 out of 5
Dec 24, 2025
REFORMULATED
This is not the same product I have been using the past year. It now has a ton of added ingredients and now has sugar. Original formula was so minimal , just strictly whey isolate protein. Nothing else. Now there is a ton of junk in the product and now only comes with 63 servings, not 73 serving as advertised.
Richard A
Rated 5 out of 5
Nov 12, 2025
Excellent
Love this flavor to mix with my cream of rice pb fit or just as a shake with almond milk I have no complains really enjoy this flavor and the macros help me with not going over it.
jonathan c
Rated 3 out of 5
Aug 1, 2025
?ITHOLATE?: BECAUSE WHO NEEDS SPELLING WHEN YOU HAVE DELTS.?
ITHOLATE PROTEIN? - now just $99.99 for all your lisp-fueled bulking needs!
Vanilla Oatmeal Cookie flavor: because if you're going to misspell it, at least make it taste like breakfast. ????

Let's break this down:

$100: For something that sounds like a Pokémon evolution or a medieval ointment.

"Itholate" on the actual label: Not just a website typo. Someone approved this font. On purpose.

CBUM Series: You know Chris Bumstead is out there somewhere shaking his protein shaker in confusion.

?ITHOLATE?: BECAUSE WHO NEEDS SPELLING WHEN YOU HAVE DELTS.?
Fortified with 20g of confusion per scoop.
Now 3% more linguistic mystery.
SARAH D
Rated 2 out of 5
Jun 3, 2025
Terrible chemical taste. Stick to dymatize
Worst tasting protein I've had in decades
Ahmed K
Rated 5 out of 5
Mar 26, 2025
Vanilla oatmeal cookie
Really good taste, have yet to be dissatisfied with any flavor from Raw CBUM series.
Christian M
Rated 5 out of 5
Jun 29, 2024
The best protein powder I've ever had. Flavor is simple and well executed and it mixes really well with minimal bubbles.
The best protein powder I've ever had. Flavor is simple and well executed and it mixes really well with minimal bubbles.
I think this is a great protein powder for everyone whether you're cutting or bulking the flavor is great so you can easily use it to meet your macro goals.
Allie M
Rated 5 out of 5
Jun 22, 2024
Great macros and taste
One of our favs and tastes great ??
Mitch R
Disclaimer:

Product reviews are provided for informational purposes only and reflect solely the views and opinions expressed by the contributors and not those of the Vitamin Shoppe. Vitamin Shoppe does not verify or endorse any claims made in these reviews. Please read the full product reviews disclaimer.

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1 Question
Why did you choose this?
The Vitamin ShoppeStore

Best protein ever

Jessica J

Like you

Jesse C

It rules

ROCCO D

Best protein out there! This flavor is my favorite too.

Juliana C
Disclaimer:

Product reviews are provided for informational purposes only and reflect solely the views and opinions expressed by the contributors and not those of the Vitamin Shoppe. Vitamin Shoppe does not verify or endorse any claims made in these reviews. Please read the full product reviews disclaimer.

 

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  2. Place your online order of $35 or more* - after promotions and before tax are applied
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Orders will be shipped within 24 hours of order placement*, pending verification of billing information and shipping method selected. International orders and orders containing gift cards or items that are not currently in stock will be processed as quickly as possible.

 

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