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Sugar & Sweeteners

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Make life a little sweeter with the selection of natural sweeteners available at The Vitamin Shoppe.

Explore our natural sweeteners for the taste you love without artificial ingredients. We carry syrups, powders, and liquid sweeteners for cooking, baking, and adding to your favorite beverages. For the sugary taste without the extra calories, browse our large variety of delicious, sugar-alternative sweeteners.

Types of Natural Sweeteners

Choose a natural sweetener that’s right for you by browsing our most popular options:

  • Stevia: One of the most common zero-calorie sweeteners, plant-derived stevia is sweeter than sugar and comes in both powder and liquid forms.
  • Xylitol: Commonly used in oral products and sugar-free gum, xylitol is a sugar alcohol that tastes similar to real sugar, with fewer calories.
  • Coconut sugar: This sweetener is made from sap collected from the flower buds of coconut trees and tastes a bit like brown sugar and caramel.
  • Erythritol: Another common sugar substitute, erythritol is a sugar alcohol that comes from corn and has almost no calories.  
  • Maple syrup: Pure syrup is concocted from the sap of maple trees for a rich, flavorful taste.
  • Turbinado sugar: Crafted from partially refined sugar cane extract, turbinado sugar is a more natural product than white table sugar and refined brown sugar.
  • Date sugar: Perhaps a less-known natural sweetener, date sugar is made from very finely chopped unprocessed dates. It pairs well with cereal and yogurt and works well for baking bread.

Plain white sugar doesn’t have to be your only option. Browse The Vitamin Shoppe’s wide selection of natural sweeteners to find products that are less processed, more pure, and just as good tasting as regular sugar.

Find Sugar & Sweeteners at The Vitamin Shoppe Store Near You

There are over 600 The Vitamin Shoppe® stores across the US, so it's very likely you can pop in and find Sugar & Sweeteners locally. Check out our store locator to find a shoppe near you. Don’t forget about saving 10% on every subscription with Auto Delivery to help you stay on the path and never miss a thing, plus: Free Shipping!* You define what better looks (and feels) like—Count on us to help you get there.


Shipping & Returns

  • FREE for Orders over $35

    Orders under $35, domestic shipping is only $6.99. Find more at our Shipping Policy page.

  • Return Policy for Items Purchased Online

    Shop with confidence with our Easy Returns Policy. Customers may return any opened or unopened merchandise purchased from any Vitamin Shoppe channel to any Vitamin Shoppe store within 30 days. Find more at our full Returns Policy page.

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