Why support women-owned brands?

In the realm of nutrition and wellness, female-led brands have made their mark by offering products specifically designed for women, addressing unique health concerns with natural ingredients. These women-led wellness brands reflect a growing trend of female entrepreneurs who are not just creating great products but advocating for a healthier, more sustainable lifestyle.

What are some popular female-led wellness brands?

MaryRuth Organics stands out for its commitment to creating wholesome, non-GMO vitamins and supplements that cater to every individual's needs. The founder, MaryRuth Ghiyam, has built a brand that emphasizes the importance of health and wellness, resonating well with the ethos of Women's History Month.

Similarly, GOAT Fuel, co-founded by the daughter of NFL legend Jerry Rice, has revolutionized the energy drink market with a focus on health and performance, proving that black female founders can lead and innovate in traditionally male-dominated sectors.

Wholier, NB Pure and Winged supplements and skincare further contribute to this trend by offering supplements that support mental, physical, and emotional health, specifically formulated for women. Health and Her supplements, along with Wile supplements, focus on holistic wellness, showcasing how women-owned brands are leading the way in innovation and quality.

Where can I shop women-owned health brands?

The Vitamin Shoppe is proud to support women-owned beauty brands and health brands during Women's History Month and beyond. Together, we can celebrate female entrepreneurship while contributing to a larger movement of empowering women in business. By choosing products from MaryRuth's and other female-led brands available online and in The Vitamin Shoppe stores, consumers can contribute to a culture that values and uplifts the achievements of women, making every purchase a celebration of women's history and future.