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Optimum Nutrition

Optimum Nutrition protein supplements and other nutrition products are here to support your athletic performance. Find the best variety of protein supplements by Optimum Nutrition based on your health and wellness goals at The Vitamin Shoppe.

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  • Bucked Up
    Buck Feed Protein Powder - 25g of Whey

    The First & Only Keto Macro Protein. 68% Fat. 25% Protein .7% Carbs (2g Net Carbs). 0 Added Sugar. Buck Feed is the newest innovation from Bucked Up, the next step in the post workout and training nutrition. Recovery and nutrition are arguably the most important aspects of: body composition, breaking plateaus and tangible results. For enhanced results, incorporate Buck Feed into your training regiment. Loaded with 25g of hormone free protein and 100mg of deer antler velvet extract, absolutely no artificial colors, and only 1g of added sugar.

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  • Garden of Life
    Raw Organic Fit – High Protein for Weight
    • 28g of complete plant-based protein per serving
    • Helps burn fat, satisfy hunger, and build muscle
    • Certified USDA Organic & Non-GMO Project Verified
    • Vegan
    • Free of gluten, dairy, and soy

    Raw Organic Fit from Garden of Life is a high-protein vegan powder designed to enhance your regular diet and exercise routine. This vanilla-flavored protein powder fuels your goals with ingredients like Svetol®, raw-food created chromium, organic cinnamon, and organic ashwagandha to help you burn fat, fight cravings, and build muscle.

    Frequently Asked Questions

    Why does raw plant protein matter?

    Heat and processing can denature protein, reducing its availability to your body. Garden of Life’s plant proteins are produced at low temperatures to preserve their complete amino acid integrity and whole-food goodness.

    What is a “complete” protein?

    A complete protein is a protein that contains all nine essential amino acids: histidine, isoleucine, leucine, lysine, methionine, phenylalanine, threonine, tryptophan, and valine. While most plant proteins are incomplete proteins, Raw Organic Fit plant-based protein provides all nine.

    What is Svetol?

    Svetol is a natural plant extract derived from unroasted Robusta coffee beans. Svetol has been shown to support blood sugar.

    Rated 4 stars out of 5 stars, From 82 customer reviews
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  • Garden of Life
    SPORT Certified Grass Fed Whey Protein Powder –
    • Supports muscle maintenance and recovery
    • Promotes immune health with 2 million CFU of probiotics
    • Non-GMO Project Verified
    • Free of gluten, antibiotics, and added hormones or sugars
    • Vanilla flavor

    SPORT Certified Grass Fed Whey Protein by Garden of Life is designed to refuel and repair hard-working muscles with 24g of premium whey protein isolate, 6g of BCAAs, and 4g of glutamine and glutamic acid per serving.

    Derived from small herds of pasture-raised cows living on sustainable Irish family farms, this premium whey is un-denatured, cold-processed, micro-filtered, and free of rBGH, rBST and antibiotics.

    Frequently Asked Questions

    What are BCAAs?

    Branched-chain amino acids (BCAAs) include leucine, isoleucine, and valine. They support muscle growth and reduce muscle fatigue.

    What is glutamine?

    Glutamine is an essential amino acid that helps regulate protein synthesis for muscle recovery.

    What are rBGH and rBST?

    Recombinant Bovine Growth Hormone (rBGH) and Recombinant Somatotropin (rBST) are synthetic hormones that are used to increase milk production in cows.

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  • JOCKO FUEL
    Molk Protein Powder with Infused Probiotics and Digestive
    • Promotes muscle gain
    • Free of hormones, soy, gluten, and sugar
    • Cookies & Cream flavor

    Support uncompromised strength and recovery with Mölk Protein Powder from Jocko Fuel. This premium powdered protein is engineered with a time-release blend of whey concentrate, whey isolate, micellar casein, and egg protein to fuel muscle building and recovery all day long, plus digestive enzymes and probiotics to aid digestion and regulate immunity.

    Designed to fuel hard work, these clean protein shakes are naturally sweetened with Reb-M and contain no hormones, soy, sugar alcohols, artificial sweeteners, and added sugar or flavors.

    Frequently Asked Questions

    What is a “time-release” protein blend?

    A time-release protein blend includes various proteins that are fast- and slow-digesting, ensuring a steady release of nutrients to support muscle health throughout the day.

    Are protein shakes “good” for you?

    Protein shakes can be an excellent addition to a well-rounded diet and healthy lifestyle. Research has shown that supplementing with protein can support athletic performance, post-workout recovery, weight management, muscle maintenance, and muscle growth.

    Can protein shakes support weight gain?

    Protein shakes may support weight gain if they contribute to a calorie surplus in your diet.

    Can protein shakes support weight loss?

    Research has shown that protein-rich foods temporarily rev up your metabolism and can help make you feel satiated longer, which may contribute to weight loss.

    Are protein shakes "good" for women?

    Supplementing with protein is as beneficial for women as it is for men in supporting muscle growth and maintenance, recovery, and performance.

    How can protein supplements benefit my muscles?

    Protein supplements provide the nutrients your body needs to stimulate muscle protein synthesis and support recovery post-workout.

    Who Would Benefit from Taking Protein?

    • Athletes and fitness enthusiasts looking to support muscle growth, muscle maintenance, performance, and post-workout recovery
    • Individuals with weight management goals seeking a lower-calorie, high-protein option
    • Older adults who require more protein to maintain muscle mass and overall health
    • Busy professionals and students who need a quick and convenient source of protein on the go
    • Anyone with increased protein needs, such as vegetarians or individuals practicing a low-carb diet
    Rated 5 stars out of 5 stars, From 10 customer reviews
    $44.99

What is Optimum Nutrition?

For over three decades, Optimum Nutrition has been helping performance-focused athletes with their health and wellness goals. Focused on maintaining quality, Optimum Nutrition protein powder and nutrition supplements are crafted with raw materials.

No matter your specific fitness or wellness goals, you can trust that Optimum Nutrition supplements undergo a strict ingredients selection process to ensure their products can help you achieve them.

What should I Look for when shopping for Optimum Nutrition products?

When browsing The Vitamin Shoppe’s Optimum Nutrition selection, look for popular nutrition products like:

  • Gold Standard Whey Protein: Great-tasting Optimum Nutrition whey protein powder has been a favorite of athletes for more than 30 years due to its 5 grams of BCAAs and 24 grams of protein per serving.
  • Creatine: Easy-to-mix micronized Optimum Nutrition creatine powder can be combined with Gold Standard Whey to make a complete shake or enjoyed on its own for muscle support.
  • Amino Energy: With a blend of amino acids and caffeine derived from natural sources, this powdered supplement may aid in muscle recovery and energy production, and it comes in a wide range of tempting flavors like Concord Grape and Peach Lemonade.

Where can I find Optimum Nutrition supplements?

Discover the best variety of Optimum Nutrition products online or in-store at The Vitamin Shoppe. Use our convenient filters to narrow down Optimum Nutrition products that suit your specific health and wellness goals.

Find Optimum Nutrition at The Vitamin Shoppe Store Near You

There are over 600 The Vitamin Shoppe® stores across the US, so it's very likely you can pop in and find Optimum Nutrition locally. Check out our store locator to find a shoppe near you. Don’t forget about saving 10% on every subscription with Auto Delivery to help you stay on the path and never miss a thing, plus: Free Shipping!* You define what better looks (and feels) like—Count on us to help you get there.


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  • FREE for Orders over $35

    Orders under $35, domestic shipping is only $6.99. Find more at our Shipping Policy page.

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    Shop with confidence with our Easy Returns Policy. Customers may return any opened or unopened merchandise purchased from any Vitamin Shoppe channel to any Vitamin Shoppe store within 30 days. Find more at our full Returns Policy page.

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