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Optimum Nutrition

Optimum Nutrition protein supplements and other nutrition products are here to support your athletic performance. Find the best variety of protein supplements by Optimum Nutrition based on your health and wellness goals at The Vitamin Shoppe.

  • Protein & Fitness (48)
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  • Food & Drinks (2)
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Protein & Fitness (48)
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  • Protein & Fitness (48)
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Protein & Fitness (48)
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Displaying 1 - 48 of 48
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GOLD STANDARD 100% WHEY Protein Powder – Double Rich Chocolate (10.18 Lbs./149 Servings)
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GOLD STANDARD 100% WHEY Protein Powder – Double Rich Chocolate (10.18 Lbs./149 Servings)
(49)
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$189.99
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GOLD STANDARD 100% WHEY Protein Powder – Vanilla Ice Cream (2 lbs./29 Servings)
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GOLD STANDARD 100% WHEY Protein Powder – Vanilla Ice Cream (2 lbs./29 Servings)
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$59.99
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GOLD STANDARD 100% Isolate – Hydrolyzed & Ultra-Filtered Protein Powder – Rich Vanilla (2.91 lbs./44 Servings)
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GOLD STANDARD 100% Isolate – Hydrolyzed & Ultra-Filtered Protein Powder – Rich Vanilla (2.91 lbs./44 Servings)
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$89.99
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GOLD STANDARD 100% Isolate – Hydrolyzed & Ultra-Filtered Protein Powder – Chocolate Bliss (3 lbs./44 Servings)
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GOLD STANDARD 100% Isolate – Hydrolyzed & Ultra-Filtered Protein Powder – Chocolate Bliss (3 lbs./44 Servings)
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$89.99
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GOLD STANDARD 100% WHEY Protein Powder – Chocolate Peanut Butter (2 lbs./27 Servings)
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GOLD STANDARD 100% WHEY Protein Powder – Chocolate Peanut Butter (2 lbs./27 Servings)
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$59.99
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PLATINUM HYDROWHEY – Advanced Hydrolyzed Whey Protein Isolates – Turbo Chocolate (3.61 lbs./40 Serving)
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PLATINUM HYDROWHEY – Advanced Hydrolyzed Whey Protein Isolates – Turbo Chocolate (3.61 lbs./40 Serving)
(34)
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$119.99
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GOLD STANDARD 100% WHEY Protein Powder – Double Rich Chocolate (2 lbs./29 Servings)
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GOLD STANDARD 100% WHEY Protein Powder – Double Rich Chocolate (2 lbs./29 Servings)
(75)
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$59.99
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GOLD STANDARD 100% WHEY Protein Powder – Extreme Milk Chocolate (5 lbs./71 Servings)
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GOLD STANDARD 100% WHEY Protein Powder – Extreme Milk Chocolate (5 lbs./71 Servings)
(33)
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$109.99
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GOLD STANDARD 100% WHEY Protein Powder – Extreme Milk Chocolate (2 lbs./28 Servings)
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GOLD STANDARD 100% WHEY Protein Powder – Extreme Milk Chocolate (2 lbs./28 Servings)
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$59.99
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Gold Standard 100% Whey Protein - Vanilla Ice Cream (9.98 Lbs. / 146 Servings)
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Gold Standard 100% Whey Protein - Vanilla Ice Cream (9.98 Lbs. / 146 Servings)
(24)
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$189.99
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GOLD STANDARD 100% WHEY Protein Powder – S'mores (2.04 lbs./29 Servings)
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GOLD STANDARD 100% WHEY Protein Powder – S'mores (2.04 lbs./29 Servings)
(3)
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$59.99
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Micronized Creatine Powder – Unflavored (10.5 oz. / 60 Servings)
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Micronized Creatine Powder – Unflavored (10.5 oz. / 60 Servings)
(20)
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$29.99
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SERIOUS MASS – High-Protein Weight Gain Powder – Vanilla – 12 lbs./16 Servings
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SERIOUS MASS – High-Protein Weight Gain Powder – Vanilla – 12 lbs./16 Servings
(39)
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$104.99
($6.56/Serving)

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GOLD STANDARD 100% WHEY Protein Powder – Double Rich Chocolate (5 lbs./74 Servings)
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GOLD STANDARD 100% WHEY Protein Powder – Double Rich Chocolate (5 lbs./74 Servings)
(289)
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$109.99
($1.49/Serving)

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ESSENTIAL AMIN.O. ENERGY – Concord Grape (1.29 lbs./65 Servings)
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ESSENTIAL AMIN.O. ENERGY – Concord Grape (1.29 lbs./65 Servings)
(21)
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$54.99
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Micronized Creatine Powder – Unflavored (1.32 lbs./120 Servings)
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Micronized Creatine Powder – Unflavored (1.32 lbs./120 Servings)
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$52.99
($0.44/Serving)

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GOLD STANDARD 100% WHEY Protein Powder – Strawberries & Cream (4.98 lbs./73 Servings)
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GOLD STANDARD 100% WHEY Protein Powder – Strawberries & Cream (4.98 lbs./73 Servings)
(4)
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$109.99
($1.51/Serving)

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GOLD STANDARD 100% WHEY Protein Powder – Mocha Cappuccino (5 lbs./71 Servings)
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GOLD STANDARD 100% WHEY Protein Powder – Mocha Cappuccino (5 lbs./71 Servings)
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$109.99
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ESSENTIAL AMIN.O. ENERGY + ELECTROLYTES – Watermelon Splash (9.5 oz./30 Servings)
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ESSENTIAL AMIN.O. ENERGY + ELECTROLYTES – Watermelon Splash (9.5 oz./30 Servings)
(8)
$29.99
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GOLD STANDARD 100% WHEY Protein Powder – French Vanilla Creme (5 lbs./73 Servings)
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GOLD STANDARD 100% WHEY Protein Powder – French Vanilla Creme (5 lbs./73 Servings)
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$109.99
($1.51/Serving)

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GOLD STANDARD 100% CASEIN – Premium Micellar Casein Protein – Creamy Vanilla (2 lbs./27 Servings)
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GOLD STANDARD 100% CASEIN – Premium Micellar Casein Protein – Creamy Vanilla (2 lbs./27 Servings)
(34)
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$62.99
($2.33/Serving)

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GOLD STANDARD 100% WHEY Protein Powder – Strawberry Banana (5 lbs./75 Servings)
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GOLD STANDARD 100% WHEY Protein Powder – Strawberry Banana (5 lbs./75 Servings)
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$109.99
($1.57/Serving)

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OPTI-MEN – High Potency Multivitamin for Active Men (150 Tablets)
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OPTI-MEN – High Potency Multivitamin for Active Men (150 Tablets)
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$49.99
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ESSENTIAL AMIN.O. ENERGY – Watermelon (1.29 lbs./65 Servings)
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ESSENTIAL AMIN.O. ENERGY – Watermelon (1.29 lbs./65 Servings)
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$54.99
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Micronized Creatine Monohydrate Powder – Blueberry Lemonade (12.69 Oz / 60 Servings)
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Micronized Creatine Monohydrate Powder – Blueberry Lemonade (12.69 Oz / 60 Servings)
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$29.99
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ESSENTIAL AMIN.O. ENERGY + ELECTROLYTES – Sparkling Hydration Drink – Grape (12-Pack)
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ESSENTIAL AMIN.O. ENERGY + ELECTROLYTES – Sparkling Hydration Drink – Grape (12-Pack)
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$29.99
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PLATINUM HYDROWHEY – Advanced Hydrolyzed Whey Protein Isolates – Velocity Vanilla (3.52 lbs./40 Serving)
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PLATINUM HYDROWHEY – Advanced Hydrolyzed Whey Protein Isolates – Velocity Vanilla (3.52 lbs./40 Serving)
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$119.99
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GOLD STANDARD 100% WHEY Protein Powder – Vanilla Ice Cream (5 lbs./73 Servings)
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GOLD STANDARD 100% WHEY Protein Powder – Vanilla Ice Cream (5 lbs./73 Servings)
(101)
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$109.99
($1.57/Serving)

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GOLD STANDARD 100% CASEIN – Premium Micellar Casein Protein – Chocolate Supreme (1.87 lbs./25 Servings)
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GOLD STANDARD 100% CASEIN – Premium Micellar Casein Protein – Chocolate Supreme (1.87 lbs./25 Servings)
(102)
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$62.99
($2.52/Serving)

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ESSENTIAL AMIN.O. ENERGY – Fruit Fusion (1.29 lbs./65 Servings)
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ESSENTIAL AMIN.O. ENERGY – Fruit Fusion (1.29 lbs./65 Servings)
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$54.99
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SERIOUS MASS – High-Protein Weight Gain Powder – Chocolate – 12 lbs./16 Servings
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SERIOUS MASS – High-Protein Weight Gain Powder – Chocolate – 12 lbs./16 Servings
(83)
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$104.99
($6.56/Serving)

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ESSENTIAL AMIN.O. ENERGY – Blue Raspberry (20.6 oz./65 Servings)
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ESSENTIAL AMIN.O. ENERGY – Blue Raspberry (20.6 oz./65 Servings)
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$54.99
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ESSENTIAL AMIN.O. ENERGY + ELECTROLYTES – Sparkling Hydration Drink – Juicy Strawberry (12-Pack)
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ESSENTIAL AMIN.O. ENERGY + ELECTROLYTES – Sparkling Hydration Drink – Juicy Strawberry (12-Pack)
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ESSENTIAL AMIN.O. ENERGY – Tropical Sunrise (9.5 oz. / 30 Servings)
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ESSENTIAL AMIN.O. ENERGY – Tropical Sunrise (9.5 oz. / 30 Servings)
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SERIOUS MASS – High-Protein Weight Gain Powder – Vanilla – 6 lbs./8 Servings
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SERIOUS MASS – High-Protein Weight Gain Powder – Vanilla – 6 lbs./8 Servings
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$64.99
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GOLD STANDARD PRO GAINER Protein Powder – Vanilla Custard (5.09 lbs./14 Servings)
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GOLD STANDARD PRO GAINER Protein Powder – Vanilla Custard (5.09 lbs./14 Servings)
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$99.99
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GOLD STANDARD 100% WHEY Protein Powder – French Vanilla Creme (2 lbs./29 Servings)
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GOLD STANDARD 100% WHEY Protein Powder – French Vanilla Creme (2 lbs./29 Servings)
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$59.99
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ESSENTIAL AMIN.O. ENERGY – Orange Cooler (1.29 lbs./65 Servings)
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ESSENTIAL AMIN.O. ENERGY – Orange Cooler (1.29 lbs./65 Servings)
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$54.99
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SERIOUS MASS – High-Protein Weight Gain Powder – Chocolate – 6 lbs./8 Servings
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SERIOUS MASS – High-Protein Weight Gain Powder – Chocolate – 6 lbs./8 Servings
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$64.99
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ESSENTIAL AMIN.O. ENERGY – Concord Grape (9.5 oz./30 Servings)
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ESSENTIAL AMIN.O. ENERGY – Concord Grape (9.5 oz./30 Servings)
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$29.99
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GOLD STANDARD PRO GAINER Protein Powder – Double Chocolate (5.09 lbs./14 Servings)
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GOLD STANDARD PRO GAINER Protein Powder – Double Chocolate (5.09 lbs./14 Servings)
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$99.99
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ESSENTIAL AMIN.O. ENERGY – Juicy Strawberry Burst (9.5 oz./30 Servings)
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ESSENTIAL AMIN.O. ENERGY – Juicy Strawberry Burst (9.5 oz./30 Servings)
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$29.99
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OPTI-WOMEN – High Potency Multivitamin for Active Women (120 Capsules)
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OPTI-WOMEN – High Potency Multivitamin for Active Women (120 Capsules)
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$39.99
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GOLD STANDARD 100% WHEY Protein Powder – Cookies & Cream (4.63 lbs./68 Servings)
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GOLD STANDARD 100% WHEY Protein Powder – Cookies & Cream (4.63 lbs./68 Servings)
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$109.99
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GOLD STANDARD 100% WHEY Protein Powder – Cookies & Cream (1.84 lbs./27 Servings)
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GOLD STANDARD 100% WHEY Protein Powder – Cookies & Cream (1.84 lbs./27 Servings)
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$59.99
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ESSENTIAL AMIN.O. ENERGY – Blueberry Lemonade (9.5 oz./30 Servings)
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ESSENTIAL AMIN.O. ENERGY – Blueberry Lemonade (9.5 oz./30 Servings)
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$29.99
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ESSENTIAL AMIN.O. ENERGY – Fruit Fusion (9.5 oz./30 Servings)
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ESSENTIAL AMIN.O. ENERGY – Fruit Fusion (9.5 oz./30 Servings)
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$29.99
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ESSENTIAL AMIN.O. ENERGY – Peach Mango Tango (9.5 oz. / 30 Servings)
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ESSENTIAL AMIN.O. ENERGY – Peach Mango Tango (9.5 oz. / 30 Servings)
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    Heat and processing can denature protein, reducing its availability to your body. Garden of Life’s plant proteins are produced at low temperatures to preserve their complete amino acid integrity and whole-food goodness.

    What is a “complete” protein?

    A complete protein is a protein that contains all nine essential amino acids: histidine, isoleucine, leucine, lysine, methionine, phenylalanine, threonine, tryptophan, and valine. While most plant proteins are incomplete proteins, Raw Organic Fit plant-based protein provides all nine.

    What is Svetol?

    Svetol is a natural plant extract derived from unroasted Robusta coffee beans. Svetol has been shown to support blood sugar.

    Rated 4 stars out of 5 stars, From 87 customer reviews (87)
    $54.99
    Add To Cart Quick View >
  • Sport Grass Fed Whey - Vanilla
    Garden of Life
    SPORT Certified Grass Fed Whey Protein Powder – Vanilla (1.7 lbs./20 Servings)
    SPORT Certified Grass Fed Whey Protein Powder –
    • Truly Grass Fed Certified, Non GMO Project Verified, Gluten free, Soy free, NSF Certified for Sport and Informed Choice for Sport Certified, with No added hormones, No antibiotics, No added sugars
    • Our Garden of Life Sports Whey Protein Isolate helps you refuels & repair muscles after a hard workout with 24g Grass Fed Whey, 4g Glutamine and over 6g BCAA amino acids
    • This protein shake supports your immune system during a taxing training regimen or dieting cycle; rBST, rBGH and antibiotic free, un-denatured, cold-processed, micro-filtered, Non-GMO Project Verified and BSE free
    • Our whey isolate protein powder helps reduce recovery time after a workout, helping you get back to training faster
    • This protein powder for men and women can be used within an hour after a workout or throughout the day to combat hunger and improve satiety

    Certified Grass Fed Whey is designed to refuel and repair muscles. Intensive training and exercise breaks down muscle tissue and then the body repairs and rebuilds to make them stronger. Our premium quality, clean Certified Grass Fed Whey is not only free of hormones and antibiotics, but we are also very proud to have the ONLY Non- GMO Project Verified Whey. Certified Grass Fed Whey is also NSF Certified for Sport, so you can rest assured there are no athletic banned substances in this clean whey protein.

    Rated 4 stars out of 5 stars, From 186 customer reviews (186)
    $52.99
    Add To Cart Quick View >
  • Protein Powder - Cookies & Cream
    JOCKO FUEL
    Molk Grass Fed Protein Blend - Cookies & Cream (2.5 lbs./31 Servings)
    Molk Protein Powder with Infused Probiotics and Digestive
    • Promotes muscle gain
    • Free of hormones, soy, gluten, and sugar
    • Cookies & Cream flavor

    Support uncompromised strength and recovery with Mölk Protein Powder from Jocko Fuel. This premium powdered protein is engineered with a time-release blend of whey concentrate, whey isolate, micellar casein, and egg protein to fuel muscle building and recovery all day long, plus digestive enzymes and probiotics to aid digestion and regulate immunity.

    Designed to fuel hard work, these clean protein shakes are naturally sweetened with Reb-M and contain no hormones, soy, sugar alcohols, artificial sweeteners, and added sugar or flavors.

    Frequently Asked Questions

    What is a “time-release” protein blend?

    A time-release protein blend includes various proteins that are fast- and slow-digesting, ensuring a steady release of nutrients to support muscle health throughout the day.

    Are protein shakes “good” for you?

    Protein shakes can be an excellent addition to a well-rounded diet and healthy lifestyle. Research has shown that supplementing with protein can support athletic performance, post-workout recovery, weight management, muscle maintenance, and muscle growth.

    Can protein shakes support weight gain?

    Protein shakes may support weight gain if they contribute to a calorie surplus in your diet.

    Can protein shakes support weight loss?

    Research has shown that protein-rich foods temporarily rev up your metabolism and can help make you feel satiated longer, which may contribute to weight loss.

    Are protein shakes "good" for women?

    Supplementing with protein is as beneficial for women as it is for men in supporting muscle growth and maintenance, recovery, and performance.

    How can protein supplements benefit my muscles?

    Protein supplements provide the nutrients your body needs to stimulate muscle protein synthesis and support recovery post-workout.

    Who Would Benefit from Taking Protein?

    • Athletes and fitness enthusiasts looking to support muscle growth, muscle maintenance, performance, and post-workout recovery
    • Individuals with weight management goals seeking a lower-calorie, high-protein option
    • Older adults who require more protein to maintain muscle mass and overall health
    • Busy professionals and students who need a quick and convenient source of protein on the go
    • Anyone with increased protein needs, such as vegetarians or individuals practicing a low-carb diet
    Rated 5 stars out of 5 stars, From 13 customer reviews (13)
    $49.99
    Add To Cart Quick View >
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What is Optimum Nutrition?

For over three decades, Optimum Nutrition has been helping performance-focused athletes with their health and wellness goals. Focused on maintaining quality, Optimum Nutrition protein powder and nutrition supplements are crafted with raw materials.

No matter your specific fitness or wellness goals, you can trust that Optimum Nutrition supplements undergo a strict ingredients selection process to ensure their products can help you achieve them.

What should I Look for when shopping for Optimum Nutrition products?

When browsing The Vitamin Shoppe’s Optimum Nutrition selection, look for popular nutrition products like:

  • Gold Standard Whey Protein: Great-tasting Optimum Nutrition whey protein powder has been a favorite of athletes for more than 30 years due to its 5 grams of BCAAs and 24 grams of protein per serving.
  • Creatine: Easy-to-mix micronized Optimum Nutrition creatine powder can be combined with Gold Standard Whey to make a complete shake or enjoyed on its own for muscle support.
  • Amino Energy: With a blend of amino acids and caffeine derived from natural sources, this powdered supplement may aid in muscle recovery and energy production, and it comes in a wide range of tempting flavors like Concord Grape and Peach Lemonade.

Where can I find Optimum Nutrition supplements?

Discover the best variety of Optimum Nutrition products online or in-store at The Vitamin Shoppe. Use our convenient filters to narrow down Optimum Nutrition products that suit your specific health and wellness goals.

As a licensed retailer, The Vitamin Shoppe© proudly provides deals on a selection of Optimum Nutrition items. Shop and purchase Optimum Nutrition products in our stores and online.

Find Optimum Nutrition at The Vitamin Shoppe Store Near You

There are more than 600 The Vitamin Shoppe® stores across the US, so it's very likely you can pop in and find Optimum Nutrition locally. Check out our store locator to find a Shoppe near you. Don’t forget—you’ll save at least 15% on every subscription with Auto Delivery, plus an addition 5% off select brands to help you stay on the path. Not only will you never miss a thing, but you’ll also get free shipping on subscription refills of $25 or more!* You define what better looks (and feels) like—Count on us to help you get there.


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  • FREE for Orders over $35

    Orders under $35, domestic shipping is only $6.99. Find more at our Shipping Policy page.

  • Return Policy for Items Purchased Online

    Shop with confidence with our Easy Returns Policy. Customers may return any opened or unopened merchandise purchased from any Vitamin Shoppe channel to any Vitamin Shoppe store within 30 days. Find more at our full Returns Policy page.

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