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GOLD STANDARD 100% WHEY Protein Powder – Vanilla Ice Cream (5 lbs./73 Servings)

GOLD STANDARD 100% WHEY Protein Powder – Vanilla Ice Cream (5 lbs./73 Servings)

$109.99
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GOLD STANDARD 100% WHEY Protein Powder – Vanilla Ice Cream (5 lbs./73 Servings)

Rated 4.5 out of 5
101 Reviews|10 Questions | 552 Answers|
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      $109.99
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      • Vanilla Ice Cream
      • Double Rich Chocolate
      • Extreme Milk Chocolate
      • +7 flavors Show less flavors
      • 5 pound Powder$109.99
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      These products are dietary supplements and are not intended to diagnose, treat cure or prevent any disease. Reviews are not intended as a substitute for appropriate medical care or the advice of a physician or another medical professional. Actual results may vary among users. Vitaminshoppe.com makes no warranty or representation, expressed or implied, as to the accuracy or validity of the information contributed by outside product review submissions, and assumes no responsibility or liability regarding the use of such information. The information and statements regarding the dietary supplements have not been evaluated by the Food and Drug Administration. If you have a medical condition or disease, please talk to your health care provider. If you are currently taking a prescription medication, you should work with your health care provider before discontinuing any drug or altering any drug regimen, including augmenting your regimen with dietary supplements. Do not attempt to self-diagnose any disease or ailment based on the reviews and do not use the information contained herein for diagnosing or treating a health problem or disease. Proper medical care is critical to good health. If you have a health concern or suspect you have an undiagnosed sign or symptom, please consult a physician or health care practitioner. Online product reviews are a useful resource for, but The Vitamin Shoppe believes that customers who rely on those reviews should get a true and accurate picture of what other customers think. For that reason, we put procedures in place to ensure the reviews you see are real and honest. Additionally, we won't edit reviews to alter the message and we will always treat positive and negative reviews equally.
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      These products are dietary supplements and are not intended to diagnose, treat cure or prevent any disease. Reviews are not intended as a substitute for appropriate medical care or the advice of a physician or another medical professional. Actual results may vary among users. Vitaminshoppe.com makes no warranty or representation, expressed or implied, as to the accuracy or validity of the information contributed by outside product review submissions, and assumes no responsibility or liability regarding the use of such information. The information and statements regarding the dietary supplements have not been evaluated by the Food and Drug Administration. If you have a medical condition or disease, please talk to your health care provider. If you are currently taking a prescription medication, you should work with your health care provider before discontinuing any drug or altering any drug regimen, including augmenting your regimen with dietary supplements. Do not attempt to self-diagnose any disease or ailment based on the reviews and do not use the information contained herein for diagnosing or treating a health problem or disease. Proper medical care is critical to good health. If you have a health concern or suspect you have an undiagnosed sign or symptom, please consult a physician or health care practitioner. Online product reviews are a useful resource for, but The Vitamin Shoppe believes that customers who rely on those reviews should get a true and accurate picture of what other customers think. For that reason, we put procedures in place to ensure the reviews you see are real and honest. Additionally, we won't edit reviews to alter the message and we will always treat positive and negative reviews equally.
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      GOLD STANDARD 100% WHEY Protein Powder – Vanilla Ice Cream (5 lbs./73 Servings)
      Optimum Nutrition
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      Slide NaN of 3

      Product Info

      About This Product

      • Helps build and maintain muscle
      • Supports endurance and recovery
      • Instantized powder for easy mixing
      • Vanilla Ice Cream flavor

      GOLD STANDARD 100% WHEY by Optimum Nutrition fuels your body with 24g of high-quality whey protein derived primarily from whey protein isolate, plus 5.5g of naturally occurring BCAAs to support muscle building, maintenance, endurance, and recovery.

      Frequently Asked Questions

      What is whey protein isolate?

      Whey protein isolate (WPI) has the highest concentration of protein and BCAAs, while having less carbs, cholesterol, and fat compared to other whey proteins. WPI is also low in lactose and easy on your digestive tract.

      What are BCAAs?

      Branched-chain amino acids (BCAAs) include leucine, isoleucine, and valine. They support muscle growth and reduce muscle fatigue.

      Directions

      For best results, mix up your shake 30-60 minutes after you work out, or have it as an anytime snack in your balanced, high-protein diet.

      Warning

      For healthy adults, consume enough protein to meet your daily protein requirements with a combination of high protein foods and protein supplements throughout the day as part of a balanced diet and exercise program. Contents sold by weight not volume. Some settling will occur. Store in a cool, dry place. Serving scoop included, but may settle to the bottom during shipping.

      Updated Jan 15, 2026
      Read More

      Supplement Facts

      Serving Size: 1 Scoop
      Number of Servings: 70 Servings
      Amount Per Serving
      % Daily Value
      Calories 
      120 
      N/A*
      Total Fat 
      1 GM
      1%
      Saturated Fat 
      0.5 GM
      3%
      Cholesterol 
      35 MG
      12%
      Sodium 
      105 MG
      5%
      Total Carbohydrate 
      4 GM
      1%
      Sugars 
      1 GM
      N/A*
      Protein 
      24 GM
      48%
      Calcium 
      130 MG
      10%
      Potassium 
      150 MG
      4%

      Other Ingredients:

      Protein Blend (Whey Protein Isolate, Whey Protein Concentrate, Whey Peptides), Natural and Artificial Flavor, Lecithin, Cellulose Gum, Xanthan Gum, Salt, Sucralose, Acesulfame Potassium, Lactase. Contains: Milk and Soy.

      How Do You Read A Supplement Facts Label?

      Specifications

      Brand:
      Optimum Nutrition
      Form:
      Powder
      Flavor:
      Vanilla Ice Cream
      Serving Size:
      1 Scoop
      Number of Servings:
      70 Servings
      Price per Serving:
      ($1.57 / serving)
      Product Weight:
      91  OZ
      Item # :
      OP-1012 / 1629534

      Who Might Benefit From This Product

      Muscle builders: The GOLD STANDARD 100% WHEY by Optimum Nutrition is a great add-on for those focused on muscle growth. With its high-quality whey protein and BCAAs, it aids in muscle building and maintenance.Athletic Individuals: The blend of proteins in this supplement supports endurance, making it a valuable component for individuals involved in intense physical activities and sports. The BCAAs reduce muscle fatigue, facilitating lengthier and more beneficial exercise sessions.Post-Workout Regulars: If you’re consistent with your workout and seek maximum recovery, then this product is for you. It aids in muscle recovery post intense exercise sessions, thus reducing recovery time and assisting in greater workout consistency.Lactose Intolerant: For those with digestive struggles, particularly lactose intolerance, this product is a suitable choice. The primary protein derived from whey protein isolate is lower in lactose content making it easy to digest.Body Sculptors: If you are looking to achieve a lean profile while putting on muscle mass and maintaining it, this product could be beneficial. Its high protein content and low concentration of carbs and fats play a crucial role in managing healthy weight while promoting lean muscle growth.

      Read More

      Product Reviews
      (101)

      101 Ratings
      4.5out of 5 stars
      101 Ratings

      Rated 5 stars by 78% of reviewers

      578%

      Rated 4 stars by 9% of reviewers

      49%

      Rated 3 stars by 4% of reviewers

      34%

      Rated 2 stars by 2% of reviewers

      22%

      Rated 1 star by 7% of reviewers

      17%
      Would you recommend?
      1-10 of 101 Reviews
      Rated 5 out of 5
      Aug 9, 2025
      Whey protein
      Taste good.
      Veronika S
      Rated 5 out of 5
      Apr 13, 2025
      The CREAM in ice cream- It's a hitter
      You want cream in the "ice cream?" This is the one. Fine as a stand alone, but if you are the add fruit type person this is the one You want. So good. Add banana for creamy banana or strawberry etc. Coffee would rock so hard and a bit of stevia.LUV. there is fake sugar in this one, but I don't care.
      Shanita W
      Rated 4 out of 5
      Sep 30, 2024
      Very Good Product
      Very good Product
      Test U
      Rated 1 out of 5
      Sep 11, 2023
      Flavor, not what it use to be
      I use to enjoy the flavor however, the I noticed the taste of the Vanilla Ice Cream took a turn for the worst with my recent order. I will not be buying this brand again.
      JERRY C
      Rated 1 out of 5
      Jun 5, 2023
      Soy not good quality
      Whey concentrate is a low quality whey. Additionally soy turns into estrogen. How is this brand of protein getting high reviews ??
      Clarissa G
      Rated 5 out of 5
      Mar 28, 2023
      Gold Standard Whey
      Great product
      Leonel
      Rated 5 out of 5
      Jan 28, 2023
      Whey to Go!
      My go to Whey product. Great taste, blends well in post work out smoothies. I try to pruchase it when it's on sale, can be kinda pricey. Gets you the protein your body needs after a workout or as a meal replacement.
      Victor
      Rated 5 out of 5
      Nov 27, 2022
      Standard gold
      Have used for years and helps maintain
      BARB
      Rated 5 out of 5
      Nov 12, 2022
      Gold Standard
      Great product, turned to it because a friend recommended it. Great taste, phenomenal product. Great price at The Vitamin Shoppe too!
      Brandon
      Rated 5 out of 5
      Oct 20, 2022
      Optimum Nutrition Whey
      Purchased at a great price, used the 20%off. Love this brand and flavor. No nasty after taste and it breaks up smoothly when mixed. Will continue to purchase here at this price if I can.
      Sandy
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      Disclaimer:

      Product reviews are provided for informational purposes only and reflect solely the views and opinions expressed by the contributors and not those of the Vitamin Shoppe. Vitamin Shoppe does not verify or endorse any claims made in these reviews. Please read the full product reviews disclaimer.

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      Gold Standard whey protein isolate is low calorie and has a great flavor and also has 11 grams of essential amino acids to help support recovery. I've been using gold standard protein for 15 years and…

      BERT EMar 28, 2026

      I like it

      MARY DMar 20, 2026

      Ordered before

      Josh ZMar 11, 2026

      like this product

      Dorothy VFeb 27, 2026
      Does this product contains artificial sweetener?
      A shopperMar 4, 2015
      What is the expiration date?
      Mayra BMar 18, 2015
      is whey gold is good for size ?
      Ahmad w.Dec 30, 2014
      What makes protein powders sweet?
      A shopperOct 31, 2015

      Best Answer:  It may be the flavor of the powder. While the carbs are very low, there are still a few in this product. Also, you may not be adding enough fluid adequate for the amount of protein added.

      Doug POct 31, 2015purchased Feb 27, 2015
      Reply
      Inaccurate
      Answer by Doug P has been flagged
      Does it help you lose weight? I lift 5 days a week,and would like to replace my fat with muscle... is this for me?
      Zach K.Jan 13, 2014

      Best Answer:  This will help you recover from your workout and build muscle. Drink it after your workout. Depending on how fat you are and how hard you workout, it may be better not to have this and just have a normal meal. This is a protein supplement, not a fat burner.

      Jeff MJan 13, 2014
      Reply
      Inaccurate
      Answer by Jeff M has been flagged
      Does this product make you gain weight like the mass gainer?
      A shopperMay 7, 2014

      Best Answer:  We have not noticed any tendency to gain weight with this product. We use one scoop per day each.

      Bert TMay 8, 2014
      Reply
      Inaccurate
      Answer by Bert T has been flagged
      Is this product gluten-free? I see that it is free of wheat, but are there any other gluten-containing ingredients?
      A shopperNov 17, 2013

      Best Answer:  Yes, it is gluten-free. My understanding is that gluten is only in grains and this has no grains in it.

      Bert TNov 18, 2013
      Reply
      Inaccurate
      Answer by Bert T has been flagged
      What makes protein powders sweet?
      Test USep 30, 2024

      Best Answer:  Generally most proteins can either sweetened by artificial sweeteners or natural sweeteners depending on the brand or type of protein.

      Kevin V.staffOct 19, 2024
      Reply
      Inaccurate
      Answer by Kevin V. has been flagged
      Is this product gluten free?
      Lenny R.Nov 19, 2021
      Disclaimer:

      Product reviews are provided for informational purposes only and reflect solely the views and opinions expressed by the contributors and not those of the Vitamin Shoppe. Vitamin Shoppe does not verify or endorse any claims made in these reviews. Please read the full product reviews disclaimer.

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      About Optimum Nutrition

      Optimum NUTRITION has been trusted to provide the highest quality in post-workout recovery, pre-workout energy, and on-the-go sports nutrition products for over 35 years and in more than 100 countries. We are obsessed with quality. We sweat the details, scrutinizing every ingredient in every product that we make. We hold ourselves to the highest production standard, all so you can unlock your body’s full potential.

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      Experts Break it Down

      6 Ways Protein Benefits Your Health—Beyond Building Muscle

      6 Ways Protein Benefits Your Health—Beyond Building Muscle

      When you add more protein to your diet with foods like meat, fish, eggs, beans, or supplements like protein powder, you do your overall health a big favor.

      Which Type Of Protein Powder Is Best For You?

      Which Type Of Protein Powder Is Best For You?

      Whether you’re trying to gain muscle, lose fat, or just get the nutrients you need on the go, protein powder can be a great addition to any healthy eating plan.

      Is Eating More Protein The Solution To Your Stress?

      Is Eating More Protein The Solution To Your Stress?

      When you think about the benefits of protein, increased satiety, balanced blood sugar, stronger bone density, and muscle growth surely come to mind. But wait…there’s more!

      7 Easy Ways To Pack 30 Grams of Protein Into Your Next Meal

      7 Easy Ways To Pack 30 Grams of Protein Into Your Next Meal

      While individual protein needs and recommendations vary, experts often suggest aiming for 25 to 30 grams per meal—

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      Slide NaN of 3

      Whey protein isolate is the purest form of whey available. It’s also a complete protein, meaning it contains the essential amino acids your body needs to help build and repair your muscles after a workout. Optimum Nutrition’s Gold Standard 100% Whey Protein in the Vanilla Ice Cream flavor uses whey protein isolates as the primary ingredient, along with Hydrowhey® peptides that are strategically broken down into smaller particles so your body can use them faster.


      This delicious vanilla protein combines whey protein isolate with ultra-filtered whey protein concentrate to create a blend that mixes easily in a shaker cup or simply in a glass of water. Every serving contains 24 grams of protein and more than four grams of glutamine, an amino acid that helps boost the immune system and aid in digestion. In addition to a great taste, this formula features glutamic acid, a neurotransmitter that may help mental clarity and mood. It also contains more than five grams of the naturally occurring branched chain amino acids, leucine, isoleucine, and valine, which athletes may use to help combat fatigue and reduce muscle breakdown during intense exercise.


      Use ON’s Gold Standard whey protein powder in vanilla ice cream flavor after a workout, as a snack between meals, or anytime you need a protein boost.


      BrandOptimum Nutrition
      Health ConcernsRecoveryMuscle & StrengthMeal Replacements
      HomeProtein & FitnessGOALSBuild MuscleGOLD STANDARD 100% WHEY Protein Powder – Vanilla Ice Cream (5 lbs./73 Servings)

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