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$36.99
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Shop our best-selling vitamins and supplements and discover what everyone’s talking about! Explore our most popular health products, including protein powders, energy drinks, and more name-brand formulas trusted by The Vitamin Shoppe customers like you.
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$59.99
($2.22/Serving)
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$74.99
($1.67/Serving)
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$69.99
($2.41/Serving)
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$61.99
($2.07/Serving)
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$52.99
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$44.99
($1.87/Serving)
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$74.99
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$69.99
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$69.99
($5.83/Serving)
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$54.99
($2.75/Serving)
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$49.99
($1.67/Serving)
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$101.99
($1.70/Serving)
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$54.99
($1.83/Serving)
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$19.99
($1.54/Serving)
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$55.99 $69.99
(20% off)
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$69.99
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Celsius
$24.99
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$24.99
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$149.99
($2.14/Serving)
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$24.99
($0.42/Serving)
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$127.99
($1.42/Serving)
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$89.99
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$36.99
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$34.99
($0.39/Serving)
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$79.99 $99.99
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$27.99
($0.93/Serving)
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$47.21 $51.99
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$124.99
($1.71/Serving)
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$43.99
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$29.99
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$49.99
($1.67/Serving)
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$54.99
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BOGO
$91.99
($1.02/Serving)
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$39.99
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$29.99
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$124.99
($6.25/Serving)
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$109.99
($2.75/Serving)
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$36.99
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$49.99
($4.17/Serving)
Looking For More?
Related Products
- David ProteinDavid Protein Bar - 28g Protein - Red
- 28g of protein, 150 calories, and 0g of sugar
- Optimal amino acid profile for muscle building and beauty
- Red Velvet flavor with white chocolate chunks and vanilla cookie crisps
A David Protein Bar is a delicious work of art, with 75% of its calories coming from protein (50% higher than any other bar)! It combines milk protein isolate, collagen, whey protein concentrate, and egg white to create the best amino acid profile for muscle building and optimal skin, hair, and nail health.
Rated 5 stars out of 5 stars, From 9691 customer reviews$39.99 - Transparent LabsProtein+ Bar - 15g Grass-Fed Protein - Peanut
- Fuels lean muscle growth and aids muscle recovery
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Get more protein—and less artificial ingredients, sugar alcohols, and harsh fiber sources—in your diet with Protein+ Bars from Transparent Labs. These clean, macro-friendly bars leave no room for unnecessary junk. Instead, they’re packed with 15g of protein from grass-fed whey protein isolate and easy-to-digest egg white protein, 23g of whole-food carbs, and 16g of satiating healthy fats per serving.
Frequently Asked Questions
What is whey protein isolate?
Whey protein isolate (WPI) has the highest concentration of protein and BCAAs, while having less carbs, cholesterol, and fat compared to other whey proteins. WPI is also low in lactose and easy on your digestive tract.
Rated 5 stars out of 5 stars, From 454 customer reviews$39.99 - Built Brands, LLCBuilt Puff Protein Bar - 15g Protein -Peanut Butter S'mores is a toasted marshmallow flavored center with a hint of nutty sweetness, topped with chocolately covered graham chunks and wrapped in a peanut buttery coating. All the nostalgic sweeteness with no fire hazard. Soft, marshmallow texture. Aftertaste free thanks to a premium blend of collagen and whey protein.Rated 4 stars out of 5 stars, From 63 customer reviews$32.99
- David ProteinDavid Protein Bar - 28g Protein - Cinnamon
- 28g of protein, 150 calories, and 0g of sugar
- Optimal amino acid profile for muscle building and beauty
- Cinnamon Roll flavor with sweet white chocolate chunks and vanilla cookie crisps
A David Protein Bar is a delicious work of art, with 75% of its calories coming from protein (50% higher than any other bar)! It combines milk protein isolate, collagen, whey protein concentrate, and egg white to create the best amino acid profile for muscle building and optimal skin, hair, and nail health.
Rated 5 stars out of 5 stars, From 9691 customer reviews$39.99
Why our best sellers stand out
Looking for the most popular supplements? You're in the right place. Our Best Sellers reflect what shoppers are buying now-based on recent sales and verified customer ratings across The Vitamin Shoppe. The list is refreshed regularly, so you can easily find trending and popular wellness products from top vitamin and supplement brands. For details on formula ingredients, certifications, third‑party testing, and supplement facts, see each product page.
What are the benefits of choosing best-selling vitamins and supplements?
These products are customer favorites for a reason-they offer reliable quality and support for everyday wellness. Here, you'll find the most popular picks from top brands that fellow Vitamin Shoppe customers count on every day to support their wellness and lifestyle goals. You can shop our selection of best-selling products knowing each one has been tested and approved by the experts that matter most: customers just like you.
Use our Best Sellers assortment to take the guesswork out of shopping for supplements and wellness essentials. Thinking of trying something for the first time? Buy with added peace of mind knowing these are the products our customers keep coming back to. When you're looking for the best combination of quality and value, these are our most-loved items for a reason.
How do I know which top sellers are right for me?
Start by considering your health goals, then explore product descriptions for details on how each supplement supports healthy functions. Check out all the featured products or sort by new arrivals, price, or brand. You can also narrow your search to the bestselling product by category:
- Vitamins & Supplements
- Protein & Fitness
- Food & Drinks
- Digestion
- Herbs & Natural Remedies
- Natural Beauty & Skin
- Healthy Weight
Compare forms (capsule, powder, gummy, liquid), flavor, and price per serving to get the right balance of performance and value.
What are the top vitamin and supplement brands?
We offer name brands across all product categories. Discover popular health products from much-loved brands like Barebells, Alani Nu, David Protein, BodyTech, and The Vitamin Shoppe.
Can I find products that fit my specialty diet?
Yes! Use filters to narrow by dietary needs, such as vegan, gluten‑free, lactose‑free, and other specialty options. You can also sort by rating to narrow down the top-ranked products as determined by your fellow shoppers.
What is the quality of the products in this selection?
While these are the most popular supplements as chosen by The Vitamin Shoppe customers, each item in our Best Sellers collection represents the same uncompromising commitment to quality that you'll find in every product we carry.
How can I save on best-selling supplements?
In addition to our value prices on innovative solutions, you can earn points and get cash back on purchases with the Healthy Awards program at The Vitamin Shoppe. Save on and choose 30, 45, or 60‑day delivery options-so you never run out of your top health products. Watch for sales, daily promotions, and VShoppe App offers on our trending supplements and wellness essentials.
Feeling a little overwhelmed or not sure where to begin? Let us help. Start a live chat with one of our representatives and get quick and helpful answers while you browse The Vitamin Shoppe Best Sellers online. You can also visit a store near you to speak with one of our knowledgeable Health Enthusiasts in person. We're always happy to advise, explain, and share healthy inspiration with you.
Find Best Sellers at The Vitamin Shoppe Store Near You
There are more than 600 The Vitamin Shoppe® stores across the US, so it's very likely you can pop in and find Best Sellers locally. Check out our store locator to find a Shoppe near you. Don’t forget—you’ll save at least 15% on every subscription with Auto Delivery, plus an addition 5% off select brands to help you stay on the path. Not only will you never miss a thing, but you’ll also get free shipping on subscription refills of $25 or more!* You define what better looks (and feels) like—Count on us to help you get there.
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Shop with confidence with our Easy Returns Policy. Customers may return any opened or unopened merchandise purchased from any Vitamin Shoppe channel to any Vitamin Shoppe store within 30 days. Find more at our full Returns Policy page.